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Understanding the Queue

What is the Queue?

The queue is the place where leads reside when there are no available contracts to deliver leads to due to the schedule being closed or the caps are met.

The queue will attempt to deliver the leads to any available contracts.


How do leads get in the Queue?

If the leads are being posted by a Hosted campaign and there are no available contracts to deliver the lead to at the post time, the lead will be sent to the Queue.


I have leads in the Queue but they're not being delivered to contracts. What is going on?

In order for the queue to deliver leads to a contract, a contract has to be available for delivery.
Contracts are considered unavailable if one of the following conditions is met...

  • The Advertiser is Not Active.
  • The Contract is Not Active.
  • The Contract is Expired.
  • The Delivery Method is incomplete.
  • The lead does not pass the Lead Routing Rules for that specific Contract or Advertiser.
  • The lead does not pass the Minimum or Maximum Lead Age requirements.
  • The Contract Schedule is not open.
  • The lead does not pass the offer distribution room (Ex. Offer is Multisell, Contract is Exclusive).
  • The lead fails the Contract filters.
  • The Contract cap is met.
  • The Contract has no Credit.
  • The x amount of posts to the Contract within x amount of minutes is met.


Leads are being kicked out from the Queue. I am not sure Why?

Leads will be kicked out of the queue if at least one of the following reasons is met for all contracts or advertisers...

  • The Advertiser is Not Active.
  • The Contract is Not Active.
  • The Contract is Expired.
  • The Delivery Method is incomplete.
  • The lead does not pass the Lead Routing Rules for that specific Contract or Advertiser.
  • The lead does not pass the offer distribution rule (Ex. Offer is Multisell, Contract is Exclusive).
  • The Contract has no Credit.
  • The lead does not pass the Maximum Lead Age requirements.


Note: The Queue will not attempt to ping a contract that has already been pinged nor post to a contract where the lead has already been posted and rejected.